Promoting Yourself in a Male Dominated Field

Promoting Yourself in a Male Dominated Field
Duration: 60 Minutes
Module 1 Module 1
Recorded on: 2024-04-23
Unit 1 Presentation Materials: Promoting Yourself in a Male Dominated Field
Unit 2 Transcript: Promoting Yourself in a Male Dominated Field
Unit 3 Workbook: Promoting Yourself in a Male Dominated Field
Unit 4 Recording: Promoting Yourself in a Male Dominated Field

Women face challenges in highlighting their accomplishments and strengths in professional settings. This fact is further exacerbated by biases and cultural norms that can make self-promotion feel unnatural or unacceptable for women. This webinar explores strategies for women to start promoting themselves and excel as leaders in a male-dominated field.

Leading the conversation is one of Justice Clearinghouse’s favorite instructors, Brenda Dietzman. Brenda has more than 28 years of law enforcement and corrections experience. She is now a passionate speaker providing evidence-based training solutions and presentations in the areas of resilience, leadership, developing women leaders, and leading generations.

Points Brenda highlighted in this session include:

  • The difficulty women face in self-promotion and leadership, particularly in male-dominated fields, as it was experienced by Brenda in her career.
  • The concept of bounded ethicality.
    • How this illustrates how subconscious shortcuts in our thinking affect our perceptions and create stereotypes.
    • Examples of how this manifests in research findings as well as Brenda’s life.
    • The Heidi Roizen study that revealed the role of gender biases in perceptions of individuals’ success and likability.
  • The 10-step strategies for women to promote themselves in the male-dominated criminal justice profession.
    • Build a professional brand by identifying and promoting strengths, taking part in strategic planning, volunteering, and getting involved in professional organizations.
    • Seeking power in a way that is more palatable to women by reframing it from “power over” to “power to” to counter the Power Aversion Theory.
    • Finding mentors that can aid in navigating organizational politics and learn vital skills from.
    • Finding a sponsor who’ll advocate for you behind closed doors and facilitate career development.
    • Educating yourself and others about inherent biases to foster an environment where self-promotion by women is normalized and accepted.
    • Resisting traditional masculine norms and leveraging inherent strengths and diverse traits that women possess.
    • Embodying authenticity by staying true to and capitalizing on unique characteristics and strengths.
    • Assessing whether one’s values align with the workplace’s culture.
    • Pausing to engage communally in the workplace to enhance relational connections that are seen as a beneficial characteristic in female leaders.
    • Actively supporting other women through public acknowledgment, defending their ideas, and engaging in meaningful allyship, especially in male-dominated spaces.
  • How power allows an individual to affect policy changes, facilitate collaboration, shape strategic plans, advocate for others, and be a role model, on top of the economic benefits.
  • Guardrails and strategies to access leaders that can serve as mentors and sponsors.
  • An exercise to identify one’s key supporters to reinforce self-belief, determine one’s legacy, and live intentionally towards goals.

Questions from the webinar participants are about:

  • Dolly Chugh’s TED Talk.
  • The impact of generational shifts on the intersection of gender and success.
  • Women bringing other women down and the queen bee syndrome.
  • Challenges of building one’s professional brand in the presence of bias and performance punishment.
  • Avoiding being pigeon-holed in administrative roles and non-promotable tasks.


Other Webinars with this Presenter


Or Click here to view and register for other upcoming Career-related webinars on the JCH Platform 


Resources and Handouts


Audience Comments

  • “She was a great Presenter and as a Male, I learned some things I had never considered before. Nice.”
  • “Ret. Col. Dietzman was an amazing educator. Her humor and willingness to be frank with attendees made the topic very approachable.”
  • “Greet webinar! I always enjoy this particular presenter.”
  • “Great webinar and great topic! One thing to add on pigeon-holing because I’m working on redefining this for myself…Instead of zeroing in on the task that you do, look at the broader picture. For example, I am really good at doing offender sentence calculations and applying the appropriate legislation. This can be reframed as I am knowledgeable in applying legislation/policies and accurately recording details. This reframe has helped me get out of the “rut” of feeling like there’s no one”
  • “Yes, I think this webinar was informative and it should be available for others to watch. I presume there are many others that benefit us. This webinar was helpful in my personal situation. Thank you.”
  • “I wish I’d had this webinar 28 years ago when I started in Law Enforcement. Great information! Thank you.”
  • “Great presentation with a solid foundation for women in law enforcement. Valuable questions at the end as well. This was timely as I have been struggling with some of these ‘issues’ in my current position.”
  • “I caught just the tail end of this presentation and Brenda and all of her recommendations were amazing. I can’t wait to watch the Ted Talk and I have already added the books to my Amazon account. Thanks so much, JCH! :)”
  • “Amazing!! I liked everything I heard and have hundreds of life/work examples or scenarios that fall into the topics noted. This was an empowering meeting. I had never heard anything about Bounded Ethicality before. Thank you!”
  • “Excellent presentation. Should be mandatory for Management positions to listen to it! Tooting our own horn can be difficult, but is necessary!”
  • “This was an awesome webinar that rings true. And Brenda is a great presenter.”





This webinar will be considered by the American Jail Association to equal one online learning hour toward certification and recertification for the following programs: Certified Jail Officer, Certified Jail Supervisor and Certified Jail Manager.  For more information about AJA certification programs, visit




Women in Federal Law Enforcement (WIFLE) is an organization of individuals working together to foster awareness of the value that women bring to law enforcement. WIFLE’s goals include recruitment, retention, and promotion of women in federal law enforcement occupations, and the continued development of an information sharing and support network. WIFLE promotes collaborative leadership styles and the development of programs and policies that balance community service with enforcement of the laws. WIFLE also serves as an information and resource network for women in federal law enforcement, domestically and internationally. WIFLE is a leader in diversity, equity and inclusion in the federal law enforcement profession, a cornerstone to effectively serving communities across the country.



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